Educational Funding Company

We are like dogs. We respond better to success than we do to failures. Scads of platitudes have been written about learning from failure, and while it is possible to learn great lessons from life's clunkers, neuroscience now shows us that nothing succeeds like success. There is a brain-based reason for that, and the more aware of it you are, the more you can create success momentum in your business.

 

There is a difference between the absence of success and the presence of failure. For instance, when a mistake leads to a negative consequence, we have a tendency to learn from it and veer in another direction. We don't necessarily learn what to do, but we learn what not to do. On the other hand, when there is absence of success but no apparent mistakes (you lose money in the stock market but have nothing tangibly to do with it), nothing appears to change in the brain, and relatively little--if any--learning takes place.

 

 Here's what goes on that makes success so...well, successful. When you're learning something new and you have a success, even a small one, your brain gets a little reward bump of the pleasure neurotransmitter dopamine. Dopamine is used to thicken the neural pathways needed to learn a new skill. Your brain is drawn to activities that give you those little pleasure bumps. You can actually become addicted to success. But the big news is that the more you succeed, the longer your brain retains the proper information to help you succeed again. AND THIS IS WHAT SCIENCE OF SUCCESS SEMINAR IS ALL ABOUT. You will learn how to be successful - from already successful bunch of entrepreneurs.

 

There are few things as exciting as breeding success, especially when you know you can do it deliberately. If you want to be the titan of your industry and have a high hit rate at success, keep hitting. Notice when you and others get it right and do it again and again. We really are like dogs. Sit. Roll over. Good entrepreneur. Celebrate.​​​​​​​​​​​​​​​​​​​​